Founded in 2012, Bewakoof is a lifestyle fashion brand that makes creative, distinctive fashion for the trendy, contemporary Indian. Bewakoof was created on the principle of creating impact through innovation, honesty and thoughtfulness.
With a team of 400 members, and 2mn products sold till date. We like to experiment freely, which allows us to balance creativity and relatability, and our innovative designs. Our range of products is always fresh and up-to-date, and we clock sales of over 1 lakh products a month. Our innovation focus extends to our operations as well. We are vertically integrated, manufacture our own products, and cut out the middleman wherever possible. This direct-to-consumer model allows us to create high-quality fashion at affordable prices. A thoughtful brand, we actively attempt to minimize our environmental footprint and maximize our social impact. These efforts are integrated right into our day-to-day operations, from rainwater harvesting to paper packaging to employee benefits. To create an accessible, affordable and thoughtful experience of online shopping in India.
Being a lifestyle online shopping brand, we feature a range of categories that make sure that your everyday fashion is on point both for functionality and trends! Unlike most online shopping sites, we feature only the best of best keeping in mind the needs of our fans! Speaking of the collection itself, we 've got a humongous variety, as shopping sites go! We offer both womens clothes & mens fashion, our categories include menswear like t-shirts online and marvel t shirts, vests, joggers, hoodies, bomber jackets and pajamas among other things.
As for women fashion - We have dresses, shirts for women, t-shirts for women, nightwear boxers, pajamas and more. Also, we believe that style cannot be measured in scales, we also have an amazing collection of plus size clothing for men and women. Not just that we also feature a range of accessories in our collection like mini backpacks, mobile covers and cases, duffle bags and shoes for men. And that is not it, we also have a vivacious range of kidswear, so now you can make Bewakoof your go to destination for kids online shopping! Which includes a range of dresses for girls, boy's t-shirts and much more to choose from.
But that 's not all, even within all of these categories we make sure that you 're never short of options with our lifestyle online shopping experience and hence our collection features a wide variety of choices in colors, from subtle shades like blue, green, and varsity maroon, and fabulous soothing colors like various shades of blue from Alaskan and bright shades like Capri blue, and spirited colors like red, yellow and orange and most definitely sexy black! And a whole range of designs within our casual wear for men collection, vest for men, summer shirts, and t-shirts like henley, raglan, full-sleeves, half-sleeves, round-neck and v-neck, sports trim, and polo in fashion for men. As for our online shopping for women we have an envy-worthy collection of cute and bold prints and smart and sexy plains, that range from crop tops, 3/4th sleeves, and polo tees, along with numerous choices in dresses for women, these casual dresses are wildly popular and come in a palette of beautiful shades and elegant designs including the trending cold shoulder dress and are a casual relief from your usual summer dresses, this collection is unlike the one you see in your regular old clothing stores! And also keeping in mind people 's casual and formal wear needs we also keep a wide selection of desi humor, artsy, motivational quotes, superhero t shirts with our Official Merchandises like Marvel, Disney and a very special treat with our Bollywood Buffs, with all of our tie ups with the hip happening blockbusters, like Udta Punjab and Tubelight,and to make the experience a true happy shopping will also have delightful online shopping offers.
As for our bottom-wear collection in men fashion, quirky printed boxers, and our all over printed pajamas that range from plain, single print and all over prints. As for our joggers, these combine the best of both worlds for our fans with the time-tested style of denims and the innovative feature of drawstrings that give you the comfort of sweatpants, from working, chilling to doing yoga these make a great companion for all(really we 've tried it all), it was made keeping in mind the fast pace of life, wherein we switch from one scene to the other in no time, and these jeans for men lets you do that without having to constantly change and our fleece joggers/ track pants that make for amazing workout wear for you to rock your athleisure trend in! And the one feature in our joggers collection that has been a fan favorite is the ripped joggers that gives you the rugged style. And for mens wear, we 've got the other street style trends like the drop crotch pants, and sportswear style like the sports-trim and our latest range of contrast that are uber stylish and comfy for both outdoors and indoors. And super cute all over printed and plain pjs, and 3/4th joggers, sweatpants and ripped joggers for women, that you can pair with all of your trendy top-wear!
We have an uber trendy and comfy collection of sweatshirts and hoodies for men and women and bomber jackets. The Bomber Jackets have been the trend of the year and have shown up pretty much in all major runway collections and celebrity wardrobes and we didn 't want you to miss out on such awesomeness and our bomber jackets are spot on with their fashion and comfort quotient, available in all the right shades that lets you rock your layer game! And as for our sweatshirts, these make for very dependable companions for all off your adventures, whether it is the treks and hikes or just a stroll down the lane.
And we understand the inhibitions regarding value for money in online fashion shopping and hence use only a variety of premium quality fabric that we use to make our products, all of these fabrics are airy, perspire friendly and work great for the Indian weather. These range from fleece, single jersey, melange, denim and our latest linen shirts that are perfect for the urban summer. Given the target audience of our online shopping fashion store our collection also wishes to strike a balance between casuals, smart casuals, to make sure that you have no dearth of options in women 's and mens clothing in online fashion for your everyday adventures.
As for our accessories collection, they are also manufactured with impeccable quality materials. Our mobile covers and cases are made from hard and durable polycarbonate, with a matte finish that will make for a great protection for your phone with the rough use that we put them through nowadays. Also these come in ample designs, because phone cases too are such a style statement today, we have designs ranging from raw humor, motivational and philosophical quotes, abstract and artistic designs and of course the very famous official merchandise from Marvel, Garfield, King Khan and other Bollywood treats.
And last but not the least our amazing and latest edit, which was in line with the popular demand from our online shoes shopping collection - The Men 's Footwear range! Our range of flip-flops are wildly popular with the quirky prints and are made from PVC upper and a TPR sole, these are both durable and lightweight and great for all year round use, and we know just how much you love our prints we 'll keep adding prints after prints from doodles to awesome artistics. And finally the star of the show, the shoes from our collection, which are made from a PU upper and TPR sole, we bring you a selection of classic solid colors and a combination of colours, that not only look amazing and go with all of your casuals and smart casuals and more than anything else these are also free of leather and that means guilt free fabulous fashion! And we promise to bring you more of your favorites!
Our backpacks and duffle bags are made of durable and light-weight material that makes it perfect for all of your scenes, from gyms, trekking, to daily use for college or work and maintain a great style statement while giving you amazing functionality and are perfect for those mini getaways away from the city that keep us rejuvenated! These are come in classy colors, are duffle bags are made of faux leather, leather like material, that gives a classy look while being environment and animal friendly, the others are made of water resistant rubberized nylon, and one see-through backpack that has been an absolute hit with all of our audiences! These come in some vibrant bright neon colours as well as subtle and classy shades like grey and some with cute prints on them so you can choose your favourites according to your style and all of this at super pocket-friendly rates.
We now have all our creative and trendy designs to flaunt not only on apparels but also on you home wall, with our printed posters online. These posters have the best quality adhesives that make your walls look even better with lot more attitude. Make your Home get the Bewakoof attitude in them.
We believe in creating the kind of fashion, that makes you stand out as they are in line with the latest local and global trends of the industry, but also at the same time offer value for money functionality, with quality materials and comfortable and flattering prints. We try to look into the psyche of our customers, and try to get inspired by the conversations and experiences around us while creating our graphics, to ensure that they are relatable. We believe in constant and consistent innovation to ensure that our fans get nothing short of the bets at affordable rates! While most people do not know, we do not outsource the manufacturing of our products, everything from the conception of the designs to the manufacture and the styling that you see on the photographs of the banners and product pages of our website all happen in house! We go from yarn to product and since we 're vertically integrated and bring fashion from us directly to your doorstep without any middlemen that also further ensures reliability because for us it is not just about the money but about building the trust and credibility in our fans about our brand. We also make sure to decrease the impact on environment and are building initiatives that will help us with the same, for now by optimizing our processes to use only as much as we need from nature, rain water harvesting and recycling the water from our RO water facility, because we believe that the spirit of Bewakoof is about creating an impact by breaking conventions and having a different perspective!